BOMONSTER grew up in the golden era of Southern California’s hot rod and motorcycle scene. Childhood memories include his dad Winston Beaumont in the garage hanging out with buddies and wrenching on cars.

“He’d be out in the garage building little drag-racing roadsters. His buddies were all kind of similar in the type of homemade cars they’d build. We’d probably call them rat rods today. But him and his buddies had little drag race cars and we’d go out as a family and the dads would race. It was a great time.”

His father began racing motorcycles in the desert in the late ‘60s, and it, too, became a family thing.

“At the time desert racing was really popular but nobody knew about it. I mean, races were crowded, 500 riders, but it was one of those sports that nobody seemed to know about except the racers themselves. So we started going out to the desert and I had a little mini-bike at the time, but he raced and then eventually we all got into racing,” said BOMONSTER.

The bug-eyed BOMONSTER mascot definitely channels a bit of Big Daddy. 

His first bike had a Hodaka Super Rat motor mounted in a Kawasaki 125 frame with a VanTech leading link front end. His dad built it for him, BOMONSTER adding “it was an awesome bike.” As mentioned, he too began racing, everything from desert races to grand prix to motocross.

“I really, really liked it. It was a great family thing, too, raising your kids out in the desert trail riding with the family, doing a little racing on Sundays. It was a really good time,” he added.

His upbringing included attending many hot rod and custom shows, solidifying his immersion into the culture and igniting a passion for it that burns to this day. Passion and talent are big reasons we picked BOMONSTER to be the second artist featured in J&P Cycles Artist Series. BOMONSTER draws from a well of first-hand experiences for his work and brings it to life one scratch at a time with an Xacto knife on a solid black inked board. When he heard the story of the Parhams slinging motorcycle parts and accessories out of the back of a van in ‘79, he felt an immediate connection with their story.

“J&P Cycles is celebrating its 40th so we were talking about how the company started and how the Parhams sold parts out of a van and it was like, wait a minute, that’s cool,” he said. “Then we were talking about the FLH, it’s got a lot of heritage to it, so I wanted to do something that was a throwback to those early days.”

We think BOMONSTER nailed it with the piece he did for us. The old Pan’s front and center, the van’s doors are open for business in the background, the vintage gas pumps are like a time stamp and the sweet chopper is a cherry on the sundae.

Before pursuing a career as an artist full-time BOMONSTER was an advertising art director who worked on campaigns for Porsche, Acura, and Yamaha and Honda motorcycles among others.

“My level was about the concepts and ideas and I wasn’t paid to illustrate. Everything was about storyboard ideas or headline ad ideas or online ad ideas. And so I had a drawing style that was simple and rough and quick, just enough to communicate the idea to a client, and then when we got the approval, we’d turn it over to an actual illustrator or photographer or art director so it didn’t really develop my art chops during those years.”

It did teach him about perspective and composition, though, two factors that help BOMONSTER bring his work to life. But his career as an artist didn’t really take off until he began drawing on scratchboards.

“Scratchboard is one of those high school art class projects. We’re given a blackboard and you scratch out a design on it and a lot of people tell me they did one in high school, like I did, and they liked it and they never did another one, and that was my story, and they still have it, which is my story, too,” he said.

Luckily that wasn’t the end of his scratchboard story. He did a few featuring motorcycles and hot rods “for fun, because I like that world,” and posted them online, a move that changed the course of his life.

“I got a lot of response from other artists saying, hey, this is cool, this is different, you have to develop it, get it out to shows, let people see it and sell it on shirts and stuff like that. I’m like, I don’t know how to do that, so it was the other artists who showed me how and led the way for bringing my art out into the world.”

BOMONSTER signs one of his litho prints. Using a scratchboard allows his work to easily be scanned so it can be silk-screened on t-shirts and printed on a lithograph press.

Creating artwork on a scratchboard, removing bits and pieces and leaving a striking image, is no easy task, so we were curious how BOMONSTER approaches a project.

“I treat it a lot like a tattoo in that once I’m scratching, I can’t fix big mistakes. I can fix small mistakes, but not big ones. So I put a lot of planning into it, like a tattoo, and then I transfer just an outline shape. So if it’s a bike parked in the desert it’s just going to be the outline shape of the bike and some rough outline shapes of things in the desert, Joshua trees, rocks and the horizon or whatever,” he said.

“And then on the board, once the composition is figured out, then I just start scratching with a light tip. I kind of think like a photographer and anywhere the light hits it is going to get a lot of scratching. Usually in my mind I have a light source of a sun or a street light or an open flame header of a race car that’s causing the light. Then I just start scratching wherever the light would hit and that gives the definition of the shape and then I leave the shadows alone.”

These days BOMONSTER makes the rounds at hot rod shows like the Ventura Nationals and motorcycle events like Reno’s Street Vibrations, meeting fans and hawking merch, from signed litho prints and t-shirts to stickers and koozies. The story sounds familiar. No wonder he’s able to associate with the Parhams so well!

“It’s really rewarding and fun to connect to the people that like the work,” he added.

We’re honored to feature BOMONSTER’s work on these one-of-a-kind Artist Series t-shirts and thank him for the tip of the hat to J&P Cycles’ heritage.